You may have read my post on 'things to consider before starting an online business' This post focuses on the next steps you should consider in order to create a successful brand image & how to advertise your new setup Create a relevant username Any site you use will want you to create a username. Picking a username is hard nowadays. It can take a long time to come up with something you actually like the sound of; only for you to enter it in and find out that the username has already been taken! You may want to have a username that links to what you are selling . However, be careful not to limit yourself for the future. For example , if you are starting off selling womens earrings; but intend to branch out into other items of jewellery; jewellery for men, and/or other types of accessories; you do not want to limit yourself with a name like 'Fashion Earrings UK'. When people read the username, they will most likely assume that you will only be selli...